Snapchat is introducing a new tool, called Instant Create, that offers a simple way to create Snapchat-optimized ads.The post Snapchat Introduces a 3-Step Ad Creation Tool via @MattGSouthern appeared first on Search Engine Journal. Source: Snapchat Introduces a 3-Step Ad [...]
Microsoft Advertising is rolling out campaign-level associations which will make easier to apply audience targeting.The post Microsoft Ads Makes it Easier to Change a Campaign’s Audience Targeting via @MattGSouthern appeared first on Search Engine Journal. Source: Microsoft Ads Makes it [...]
A study of the top 10 million sites shows only 25% of sites use JSON-LD. Here are reasons why you should consider JSON-LD.The post Why You Should Add JSON-LD Structured Data Right Now via @martinibuster appeared first on Search Engine [...]
App ads will appear in more places across Google’s network, as they’re being expanded to the Discover feed and YouTube.The post Google Ads Expands Placement Options for App Ads via @MattGSouthern appeared first on Search Engine Journal. Source: Google Ads [...]
Google is making it easier to measure users’ interactions across platforms with unified app and website analytics.The post Google to Unify App and Website Measurement in Google Analytics via @MattGSouthern appeared first on Search Engine Journal. Source: Google to Unify [...]
Google Assistant expands its reach via DISH TV. A milestone for voice search and Google Assistant.The post Google Assistant Comes to DISH TV – Implications for Search via @martinibuster appeared first on Search Engine Journal. Source: Google Assistant Comes to [...]
Google Ads is expanding close variants to include words that have the same meaning as the original keyword.The post Google Ads Close Variants to Include Words With the Same Meaning via @MattGSouthern appeared first on Search Engine Journal. Source: Google [...]
U.S. businesses of all sizes are expected to spend $154.6 billion on local advertising in 2020, up from $148.6 billion predicted for 2019, according to research firm BIA/Kelsey’s U.S. Advertising Forecast for 2019. Local marketing growth is being driven by [...]
“Any shady tactics you think are not penalized enough?” Bing project manager tweeted. The post Bing is asking for feedback on its Webmaster Guidelines appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Source: [...]
Discover how your business can leverage schema markup to help drive SEO performance and dominate voice search.The post How to Leverage Schemas to Drive SEO Performance & Voice Search via @lorenbaker appeared first on Search Engine Journal. Source: How to [...]
